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RELLERY = Relationship + Jewelry

Rellery is an AAPI woman-founded jewelry label, focused on creating personal, meaningful pieces that tell the unique stories of its wearers. Founder Sally Rong launched Rellery out of her New York City apartment as a passion project, before the business expanded to Rhode Island operational headquarters.

As a young creative growing up, Sally felt most inspired when she could hand-craft a gift that made people truly happy: "I created Rellery to connect people with the things they treasure most and tell their story. It's the most sentimental items that we never want to take off or live without." Having spent years of her career behind the scenes at corporate-level retail, Rong's consumer-first, quality-led approach has guided the brand to partner with local jewelers, casters, polishers, and factories for Rellery's one-of-a-kind pieces. Today, Rellery's signature collections are editor-approved (as seen in ELLE, Glamour, Vogue, InStyle WWD, The Zoe Report & many more) and loved by celebrities from Selena Gomez, Camila Cabello to Addison Rae.

OUR MISSION

Founded in Brooklyn, Rellery is all about telling your unique story through jewelry. Our pieces are thoughtfully crafted to speak to the soul, and we believe in the power of wearing meaningful pieces closer to the heart. We want you to feel beautiful and confident when you wear our jewelry - it's a reflection of who you are. With our one-of-a-kind collections and iconic signature pieces, Rellery is the perfect way to express yourself and tell your story.

With a focus on exceptional craftsmanship, our demi-fine, wear-everyday jewelry is made to be lived in and loved forever. We only use ethically sourced, sensitive skin-friendly precious metals, from heavy 18K gold-plated sterling silver to 14K solid gold, and ensure our pieces are accessibly priced for all to wear. Curate your signature stack, discover meaningful gifts, and inspire everyday expression when you adorn yourself in our creations—they're made especially for you.

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